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Putting your Data Strategy into Action | Hub & Spoken Ep. 06

In this episode, we talk to Ryan Den Rooijen, the Head of Data and Advanced Analytics at Dyson, about the implementation of data strategy.

Ryan previously spearheaded data for the global advertising team at Google, and prior to that helped a number of startups on marketing and digital strategy. We discuss his deep love for MPP systems, creating superhuman ability through advanced analytics, and building diversity and psychological safety into his team. Ultimately, these all help create better experiences for his customers and facilitate better decision making internally.


 

Listen to this episode on Spotify, iTunes, and Stitcher. You can also catch up with the previous episode of the Hub & Spoken podcast, in which Jason discussed getting leadership buy-in with Tim Carmichael.

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